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Ambassador of the Week: Erica Boustead

From April 22 through August 12, we will be recognizing each one of our Ambassadors on Fridays! Learn more about this highly visible public relations team and how they are responsible for engaging, encouraging, nurturing, and expanding relationships on behalf of The Chamber. 

This Hickory born and raised, Appalachian State graduated moved away five times and came back six. After 15 years in the corporate world (healthcare recruitment, client development, digital advertising), Erica met her husband, Sean. Together, they started FOURK restaurant which opened in 2015. 

Their plan was for Erica to help at FOURK for just the first six months, but she fell in love with the restaurant world and it quickly turned into seven years. She still “works” at FOURK sometimes but her full time job is now working at SERVPRO in business development and digital marketing. This has been a great opportunity for her to use her advertising background, as well as become more involved in her community. 

When not at work, Erica enjoys supporting children’s charities through the Hickory Lady Elks, mentoring through the Council on Adolescents, and providing guidance to entrepreneurs. She and her husband have three rescues and consider them “little people in fur coats.” She enjoys life in the sunshine, whether it be through travel, wining and dining, live music events, jogging down 127, or walking their dogs. 

Why did you apply to become an Ambassador? 
I love to help our community and businesses grow. The Chamber helped me an my husband with resources and community connections when opening our restaurant FOURK. I want to help other businesses grow. 
What are you looking forward to most about being an Ambassador?
Making connections and helping new businesses grow.
What is your favorite Chamber event and why?
Golf Classic-fun opportunity to connect with people outside of their office. 
Tell us a special connection you have made as a result of being a Chamber partner! 
My Leads Group has allowed me to make business and personal connections and share ideas. 

Lightning Round! 
Favorite hidden gem in Catawba County? Catawba Science Center  
Favorite meal? Anything Asian inspired
Favorite way to spend $100? Good dinner and wine
What was your first job you received a paycheck for? Cashier at Winn-Dixie
What is something unique we do not know about you? I’m really good at Wheel of Fortune (auditioned too!) 

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